New Year, New(ish) Content-Sharing Library

© Can Stock Photo/homestudio

Good news! This April, the Content-Sharing Library will be five years old. We’re just under 140 worldwide subscribers, with approximately 140 pieces available for download … and growing. Here’s a quick take on some recent updates I’ve made to celebrate and liven up the Library. (ALSO, don’t miss the UPDATED CONTENT announcement bundled into this post.)

Preview the Library Before You Join

Non-members can now preview the Library before subscribing. In preview mode, you’ll be able to browse everything that’s available for members to download. Click on Free Samples, to see how the download process works. When you’re ready to gain full access to the Library, Become a Member, and you’re on your way.

NEW: Updated Material from the Archives

Some of the material in the Library is now several years old, and yet still useful. To make best use of still-relevant material, I’ll be refreshing and re-releasing key content in updated form. You’ll find these updated materials featured in a new category, UPDATED Content.

To launch this initiative, I’ve just loaded an updated version of “The Vital Role of Rebalancing.” Originally released in June 2013, it’s still a timely discussion today.

Easier Access After You Join

Library members can now download content straight from “new content” email announcements or blog posts:

  • If you’re already logged into the Library, clicking on an email or blog post link (like this updated “Vital Role of Rebalancing” link) – will instantly download the referenced content.
  • If you’re not yet logged in when you click on a new content link, you’ll be prompted to log in, and then the material will immediately download.

When viewing the Library, members can now also click on the title of the content to download a single piece, or check multiple selection boxes to download several pieces at once.

More Good Content to Come

It’s been a fun ride so far building the Content-Sharing Library. I look forward to adding new materials and continued updates for many more years to come!

You (Yes, You) Are More Important Than You Know

© Can Stock Photo / smarnad

True story from a friend who has a daughter and son, ages about 4 and 7. This December, they each wrote a letter to Santa Claus. I don’t know what they said, but my friend liked them so much she wanted to keep them. Hoping the letters would find their way back home, she sneakily left off the postage, provided a vague mailing address, and made sure the return address was crystal clear.

Her daughter had other plans. “But, Mommy,” she observed. “It doesn’t say ‘Santa’ on it.”

Busted. My friend still managed to omit the postage, but she had to add an address – “To Santa” – and off they went.

As hoped for, the postal service did return the letters … although not in the “Return to Sender” format you’d expect. Instead, both letters had been removed from their original envelopes and inserted into a single new envelope addressed to the household. Along with the letters was a new one – from Santa!

Santa encouraged my friend’s daughter to be kind, and offered up some advice for her son as well, who cautiously observed, “Well, I didn’t used to believe, but I might have to now.” As you can imagine, the four-year-old was blown away by the personal reply; she will no doubt think twice the next time she’s choosing between naughty or nice.

What has this got to do with your role as an investment advisor? Call me Scrooge, but I still don’t believe in Santa Claus. I’m more inclined to believe there’s one or more wonderful postal workers – or maybe community volunteers – who take the time to respond to this sort of correspondence. To me, that’s even more miraculous. These anonymous, but very real individuals are surely touching lives in so many positive ways they will never know about. They must act on faith that what they’re doing matters.

There’s the connection for you. As we press on the accelerator to another busy year filled with market swings, global turmoil, and personal challenges alike, take a refreshing moment to realize this:

Every act of kindness you extend is important to someone.

Each piece of solid advice you offer contributes to everyone’s well-being.

Each time you need to be brave, and make the right choice instead of the easy one in your personal and professional life, your decision counts.

So, as “Santa” said, let’s be kind instead of careless. Let’s be honest, even when others seem to get ahead with a lie. Let’s be fiduciary, not because it’s the law, but because it matters. More than you are ever likely to know.

Happy New Year to you all!

Evidence-Based Advisors: Here’s to Our “Do Unto Others” Community

A Wendy’s Wednesday Whimsy

As we mad-dash toward another new year, it’s a good time to reflect on fitting friends, old and new.

Take Joe Goldberg, for example, who I met when we both worked at BAM Advisor Services. I went independent back in 2009, while he remained on board as director of retirement plan services until earlier this year. Like me, Joe became his own boss … with a much wider break from past job descriptions. Joe is now in charge of trimming bodies instead of 401(k) accounts at his new fitness studio, TruFusion St. Louis.

I could not be happier for Joe; even back in the day, health & fitness were core to him, as he cajoled BAM conference attendees to get up in the wee hours of the morning to join him for a morning spin. The more sweat, the wider his grin got.

One thing we both took from our years at BAM was a deep appreciation for the “do unto others” mindset you get when you combine dedicated fiduciary advice with rational evidence-based investing. Pair the two together, and you inherently end up with a powerful perspective you can’t ever fully legislate or regulate into being – and that we may too often take for granted.

I realized that when Joe recently posted as follows on Facebook:

Isn’t that just such an “evidence-based advisor” thing to say?

Continue reading “Evidence-Based Advisors: Here’s to Our “Do Unto Others” Community”

Mitch Anthony’s Startlingly Brave Call to Action

© Can Stock Photo / ionutparvu

Coming out on a Monday as it did, you may have missed this little bombshell of a Financial Advisor piece authored by “The New Retirementality” author Mitch Anthony: “Harsh Lessons in Modern Con Art.” In it, Mitch shared how he – and his mother! – were conned out of $1 million by an unscrupulous real estate wheeler-dealer.

I don’t think Mitch will mind if I share his opening and a few other key excerpts:

“As I sit down to write this article, I know it will likely be the most difficult composition of my writing career—difficult because it dredges up a miasma of regret, embarrassment, sadness and anger like nothing else I’ve experienced in life. I was conned out of almost a million dollars.”

You can read the rest here, plus check out Financial Advisor’s op-ed about the piece, “Why Mitch Anthony Displays Courage.”

Continue reading “Mitch Anthony’s Startlingly Brave Call to Action”

Grease Isn’t the Word After All

© Can Stock Photo / Leaf

On the threshold of Thanksgiving (here in the U.S. anyway), I pause from my regularly scheduled project list to post some ponderings on the power of a single word.

What’s the Word?

Recently, I was privileged to attend the BAM ALLIANCE 2017 National Conference. Returning to my roots is always part educational, part sentimental, and entirely inspirational; this year was no exception.

I could blather on for pages about some of the insights gained by networking with my peeps. Maybe I will in a future post. But if I were tasked with condensing the entire event into one word, it would be this:

It’s Empathy.

Events ranged from deep dives into academic financial theory, to business development workshops, to helping the local food bank with an outreach program, to pondering the true meaning of happiness. Throughout, I couldn’t help but notice a silver thread of empathy connecting all of us attendees, fund managers, financial service providers and keynote speakers alike.

Continue reading “Grease Isn’t the Word After All”

Color Me Communicative

© Can Stock Photo / roxanabalint

A Wendy’s Wednesday Whimsy

Did you catch Jason Zweig’s recent post, “It’s the Little Things That Can Color an Investor’s Outlook”? In it, he shared the results of a recent study on how strongly we behaviorally biased humanoids can be swayed simply by the color in which our investment choices are displayed. When participants saw financial losses in fire-alarm red instead of benign black and white, their responses were more frequently stained with the telltale fingerprints of fear and risk aversion … unless, unsurprisingly, they were colorblind.

So that’s one interesting data point suggesting that the colors in your communications may matter more than you realize, and not always as you might expect from a financial accounting point of view.

This important message, often overlooked, reminds me of an article I stumbled across recently by software developer Nick Babich, entitled “Red, White, and Blue.” Babich is a self-described “UI/UX lover,” which may sound nefarious but it means he concentrates on how to improve websites’ user interface (UI) and user experience (UE).

In other words, colors are his bag, baby. He offers several other reasons you should be more in touch with your and your clients’ inner rainbow than you may currently be.

Continue reading “Color Me Communicative”

A Rapid Roundup of Evidence-Based Advisor Networks

© Can Stock Photo / nameinfame

A Wendy’s Wednesday Whimsy

Hey, sometimes this marketing stuff works. Between a few targeted initiatives and the “pay it forward” power wrought by word of mouth, I’m happy to report that my e-newsletter mailing list has grown nicely since I launched my independent business in January 2009. And the pace seems to be picking up. Checking my MailChimp stats today, I’ve welcomed about 250 of you to my mailing list this year; with a grand total of just over 800 subscribers to date.

Better yet, most of you are precisely the community I’m best set to serve: fee-only, independent investment advisors who are spreading evidence-based investing around the globe.

So, welcome, one and all! Are there times you feel a little alone in your evidence-based investing efforts? I thought it might be helpful to offer a rapid round-up of some networking opportunities deliberately dedicated to helping you and yours collaborate on this very subject. I’ve mentioned all of them in past posts, but time and attention spans fly by, so here’s a handy review: Continue reading “A Rapid Roundup of Evidence-Based Advisor Networks”

Oddly Appropriate Bedfellows: “Sex That Works” and Evidence-Based Investing

© Can Stock Photo / olandsfokus

A Wendy’s Wednesday Whimsy

One of the reasons I launched my Wendy’s Wednesday Whimsy series was so I could mostly write about best practices for evidence-based investment advisors … but sometimes strike off on a lark when I felt like it.

This week, let’s talk about sex.

This may seem like a wild lark indeed but, in a moment, I’ll explain how it’s actually more parallel than you might think to my usual flights of fancy.

Last March, my husband and I celebrated our 25th wedding anniversary. If you do the math, let’s just say we’re a touch (or more like a body block) older than 32, and it’s sometimes harder than it used to be to reignite the spark that united us more than a quarter century ago.

So along came a recommended book newly published by another Wendy who lives here in Eugene, Oregon: “Sex That Works,” by Wendy Strgar. On a whimsy, I decided to support a local Wendy, and loaded it to my Kindle.

Continue reading “Oddly Appropriate Bedfellows: “Sex That Works” and Evidence-Based Investing”

Evidence-Based Investing Around the World: Sprechen Sie Deutsch?

A Wendy’s Wednesday Whimsy

Yet another nifty quality of evidence-based investing is that it requires global participation (to provide essential out-of-sample observations), and contributes to it too. As the compelling logic of evidence-based investing goes global, we independent providers – advisors, fund managers and support services alike – have been joining forces as well, to convert elegant, evidence-based theory into practical investor-applicable reality.

Supporting and supported by a global community, I’d like to think we’re coming about as close as we can to building that fabled perpetual motion machine.

I’ve especially enjoyed collaborating with Mineral on our Evidence-Based Investing Infographic/Poster. Our brainchild has been experiencing quite the intercontinental ride of late, in no small part thanks to several overseas colleagues. In particular, my fellow EBI communicator Robin Powell of Regis Media helped spread the word about it recently on his Evidence-Based Investor blog. Also, Robert Van Beek, CFP®, Founder/Director of About Life & Finance, reached out to us and kindly offered to help us create a Dutch-translated version of the poster. That’s now available for custom branding at the same attractive price of free (in any currency), simply by selecting “Dutch” on the order form.

This gave me and Mineral a brilliant idea. Why don’t we produce our infographic/poster in several languages?

Continue reading “Evidence-Based Investing Around the World: Sprechen Sie Deutsch?”

The Long and Short of Advisor Videos

A Wendy’s Wednesday Whimsy

A question I often hear from advisors: How long should my videos be?

So, first, if you’ve got any prancing baby goats handy (and you’re frittering away your time on Facebook), I’d say the sky’s the limit.

But let’s say you have to resort to actual information. Then what? Opinions vary. A lot.

Continue reading “The Long and Short of Advisor Videos”